Dashboard overview
WhatCopilot Dashboard: buyer revenue, net revenue, estimated margin, AOV, live hours, and your next calendar event for Whatnot sellers.
The Dashboard (`/app`) is your daily pulse check: how the shop performed over a period, plus a reminder of the next planned livestream.
Role
Give sellers a single screen for health metrics without opening Statistics, tables, or Orion. Ideal for a quick morning review.
Features
- Period selector: 7 days, 30 days (default), 90 days, or all time
- Order count for the selected period
- Primary KPIs with mini area charts: buyer revenue, net revenue, estimated margin
- Secondary KPIs: AOV, total live time, hourly rate (revenue per live hour)
- Next event banner linking to the Calendar
- Empty state when no Whatnot shop is connected yet
Use cases
- Daily or weekly health check before planning shows
- Compare buyer revenue vs net after refunds at a glance
- Jump to the next scheduled live from the banner
Limits
- Requires at least one Whatnot shop and imported sales data
- No write actions — read-only overview
- No per-shop filter (org-wide aggregation)
Related
- Statistics — deeper trends and breakdowns
- Calendar — upcoming events
- Getting started — first import
FAQ
- Which accounts does the Dashboard include?
- The Dashboard aggregates all Whatnot shops in your organization for the selected period. Unlike Products or Buyers, there is no per-account filter on this page.
- Why is estimated margin empty or low?
- Estimated margin uses COGS from Inventory when available. Without COGS, margin cannot be computed reliably from the sales CSV alone.