Dashboard
Your WhatCopilot home screen: buyer revenue, net revenue, estimated margin, average order value, live hours, next planned show, and an optional WhatTrack market snapshot.
The Dashboard is your daily pulse check: how the shop did over a period, your next planned livestream, and (when you have access) a compact WhatTrack market snapshot.
What it’s for
One screen for shop health without opening Statistics, tables, or Orion. Ideal for a quick morning look.
What you see
- Period selector: 7 days, 30 days (default), 90 days, or all time
- Order count for the selected period
- Main numbers with small charts: buyer revenue, net revenue, estimated margin
- Secondary numbers: average order value, total live time, hourly rate (revenue per live hour)
- Next event banner linking to the Calendar
- Overdue Delivery banner when open shipments pass their ship-by date → Delivery
- WhatTrack market widget (Business / Entreprise beta / demo): categories close to your shop → WhatTrack
- Empty state when no Whatnot shop is connected yet
Common uses
- Daily or weekly health check before planning shows
- Compare buyer revenue vs net after refunds at a glance
- Jump to the next scheduled live from the banner
- Clear overdue packs from the Delivery banner before ratings slip
- Glance at market heat next to your own numbers before picking a niche
Good to know
- Needs at least one Whatnot shop and imported sales for shop KPIs
- Read-only overview (open Delivery to act on shipments)
- No per-shop filter (all shops in the org together)
- Market widget follows the same access rules as WhatTrack
See also
- Statistics: deeper trends and breakdowns
- Delivery: pack queue and overdue shipments
- WhatTrack: full market workspace (beta)
- Calendar: upcoming events
- Getting started: first import
FAQ
- Which shops does the Dashboard include?
- It adds up all Whatnot shops in your organization for the period you pick. Unlike Products or Buyers, there is no per-shop filter on this page.
- Why is estimated margin empty or low?
- Estimated margin uses purchase costs from Inventory. Without those costs, margin cannot be calculated reliably from the sales CSV alone.
- Why don’t I see the WhatTrack market widget?
- It appears when your organization has WhatTrack access (Business or Entreprise with commitment, or demo). See [WhatTrack](/docs/whattrack).